Shan | Wild Spark

Jan 23

Strategy & Storytelling Copywriter

Hello! I'm Shan, I whip up bullshit-free strategy & storytelling for wildly charismatic, best-selling brands that fly off the shelf. (Screen. Shop floor. Whatever.)

From English teacher and globe-trotting travel writer to branding and copy nerd, Shan Fitzgerald has funnelled her passion for education and storytelling into her brand personality and copywriting studio, Wild Spark.

Giving yawn-inducing corporate speak and cookie-cutter branding the (metaphorical) middle finger, Shan uses her signature no-BS approach to communication to help small brands with big ambitions craft personality- infused messaging strategy that’s as authentic as it is brag-worthy.

She’s also an avid collector of tattoos, sneakers, and questionable life choices (but not necessarily in that order).